Web Analyst
Main mission
Measures and optimizes digital journeys (GA4, tracking, conversion).
5 key responsibilities
- Implement and ensure the reliability of tracking digital journeys (GA4, tag management).
- Analyze funnels, sources, and conversions.
- Design and interpret A/B tests.
- Ensure tracking compliance (consent, GDPR).
- Deliver insights to marketing and product teams.
Key skills
GA4, Google Tag Manager, A/B testing, SQL, privacy by design.
What's expected
Reliable digital measurement that guides investments: without good tracking, everything else is opinion.
Career paths
Product Analyst, Growth Analyst, Head of Digital Analytics.
Openings right now
No opening for this role at the moment.
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